Do you want to use customer endorsements in your social media marketing? Wondering how to create a persuasive testimonial video? In this article, you’ll learn how to produce an effective testimonial video to share on social media. Why Testimonial Videos? People value the opinions of their peers. According to a BrightLocal study, 84% of consumers […]
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Wondering how much you should spend on Facebook ads? Do you need to set a budget? In this article, you’ll discover how to set a Facebook advertising budget by working backward from the revenue you need to generate. #1: Set a Target Revenue Goal Defining a revenue goal for your campaign seems like a simple […]
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Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Erik Fisher, Kim Reynolds, and Jeff Sieh, we explore Facebook Publisher changes, YouTube Breaking News, Facebook Camera updates, […]
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