Month: October 2014

Negative online reviews led to threats of legal action from targeted businesses

#ReputationManagement: So after reading this story, who do you believe? The nice girl who wrote a negative review or the big bad company with lawyers? Cease and Desist letter don’t work in the court of public opinion and the letter may just bring extra unwanted media attention like this one did. A real reputation management strategy is much more involved and you should plan ahead and train for these scenarios. – CBC News
#YYC #YYCBusiness
from Viral in Nature
via #ViralInNature