Brands reaction to Facebook’s algorithm change

In January, Facebook made a major update to its algorithm, leading to a decrease in organic reach for brands. Since then, brands have seen reach drop from 16% of their fan base to sometimes as low as 1-2%. In turn, engagement has been affected, as fewer people who see content have fewer opportunities to engage. We wanted to know: How has this change affected brands with different fan base sizes?

How brands are reacting to Facebook.

Viral In Nature Inc. is an award winning Social Media and Reputation Management Agency in Calgary, Alberta. We offer award winning social media, reputation management and web development.
Capturing the POWER of SOCIAL MEDIA for the benefit of our clients.

from Social Media Blog – Calgary Social Media Management and Crisis Communication – Viral In Nature – Viral In Nature http://ift.tt/1qE2zGY
Viral In Nature – Capturing the POWER of SOCIAL MEDIA for the benefit of our clients http://ift.tt/1kZ5OoY 1.844.403.BUZZ

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